The Complete Sports Betting Terms (Business Opportunities - Marketing & Sales)

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The Complete Sports Betting Terms


• Stake
The amount risked as a wager or bet on an event.For a back bet, the stake is the maximum amount a punter can expect to lose should the bet lose (eg bet £10 on Team1 and if Team1 loses, you lose your £10 stake).
For a lay bet, the lay stake is the size of bet that you are prepared to accept from a backer and the corresponding lay liability for that stake is (odds-1)*stake (eg if you accept a lay stake of £10 at odds of 2 decimal, the lay liability is also £10 – for odds of 3 the lay liability would be £20, etc).
• Starting Price
Usually refers to horse racing. The Starting Price or ‘SP’ of a horse is the price that the horse ‘settles at’ when the race starts.Prices can fluctuate greatly right up to the start of the event. If you take a bet at a bookmaker at ‘SP’, it means that the odds you receive will be those that are deemed correct for the horse at the very start of the race, regardless of what the odds were when you placed your wager.
See also:Fixed Odds
• Steam
Used to describe a selection whose odds are shortening rapidly. Opposite of “Drift”.A selection within an event whose odds are shortening rapidly is known as a ‘steam line’.
Example: the odds on Arsenal are steaming in.
Also used to describe a state of anger, normally considered to be a step above a “Tilt”.
Compare:Drift
See also: Arb
• Super Heinz
A combination bet over 7 selections giving; 21 doubles, 35 trebles, 35 four folds, 21 five folds, 7 six folds and 1 seven fold (120 bets in total).
• Super Yankee (Canadian)
A Yankee bet with five selections instead of four providing; 10 doubles, 10 trebles, 5 fourfolds and a fivefold.
• System Bet
A system bet is a bet which comprises a number of separate selections on the same betting slip which constitute a number of accumulator or multiple bets. See Box Betting for more info.See also:Box Betting


• Target Betting
An advanced (and very high risk) betting strategy employed with the purpose of completing a wagering requirement more efficiently / with greater expected value (but at greater risk to one’s bankroll). Most commonly applies to casino wagering requirements.The basic concept of target betting is that one places very large (often full balance) bets at the start of betting session with the aim of hitting a certain ‘target’ balance quickly (and in the process making the value of the bonus a lot greater). Once the target balance is reached, the remainder of the wagering requirement is completed on minimal risk bets to avoid losing too much of the (now much greater) potential profit.
There are several advantages to this technique which mean that target betting can increase the expected value of a bonus – in theory at least. However care must be taken to ensure that the risks of the strategy are fully understood and that the strategy is suitable for the particular wagering campaign one is about to undertake (for example it is not (as) suitable for a post wager casino bonus campaign).
Also known as:‘tier or tiered betting’.
See also: Betting Strategy
See also: Expected Value
See also: Wagering Requirement


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Last Update : Dec 04, 2023 9:16 AM
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